Someone once said that "knowledge is power" and this is as true in the pharmaceutical industry as anywhere else. Business intelligence provides that knowledge and is one of the most important aspects of the pharmaceutical industry. It covers a diverse and dynamic range of career options, all of which are based around the core principle of seeking out and using information in an intelligent way in order to maximise the potential for brands, products, or services. You need to have an inquiring mind and strong analytical and communication skills to succeed, but the rewards from working in this industry are fantastic. You may end up working at a pharmaceutical company, playing a vital supporting role to the brand teams as they face the challenge of promoting their products in this highly regulated market. Or you may prefer to work for a market research agency or consultancy that partners with and provides expertise to the industry. Whichever path you decide to follow – and many people in the industry have spent time on both sides of the fence – you will find the roles challenging, rewarding and a lot of fun. Find out more about a career in Business Intelligence
Find out more from real people already working in this sector by reading the case studies:
Alexa - Research Executive
Hanna - Research Executive
Rachel - Managing Director, Adelphi Research UK
